portrait of model wearing halfdays fleece in a colorado mountain setting

All Work

March 2025

Halfdays

halfdays is a women’s outerwear brand built for movement, clarity, and the outdoors. race you home produced a narrative brand film for the winter collection, shot in the colorado mountains, centered on exploration, stillness, and the idea that being is enough. the creative direction focused on discovery and restraint, allowing nature to guide the narrative rather than overt brand storytelling.


the result is a film that feels lived-in rather than produced — balancing movement and stillness through an organic, understated visual approach. muted color and minimal intervention put story first, letting the brand exist naturally within the world of the film. the brand emerges through mood and movement, not messaging.

model wearing halfdays outerwear sitting on a rock in the colorado mountains
model wearing halfdays outerwear sitting on a rock in the colorado mountains
model wearing halfdays outerwear sitting on a rock in the colorado mountains
detail shot of halfdays winter apparel during colorado brand film
detail shot of halfdays winter apparel during colorado brand film
detail shot of halfdays winter apparel during colorado brand film
hand touching cold mountain stream in halfdays winter brand film
hand touching cold mountain stream in halfdays winter brand film
hand touching cold mountain stream in halfdays winter brand film
close-up of model interacting with wildflowers during halfdays brand film
close-up of model interacting with wildflowers during halfdays brand film
close-up of model interacting with wildflowers during halfdays brand film

Next Project

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Ananeo

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brand documentaries

brand documentaries

Discover the project

Ananeo

ananeo is a substance use and mental health housing community supporting men and women through re-entry and recovery. race you home created an authentic brand documentary by spending time with residents and staff — capturing real conversations, lived experiences, and the vision behind the work.

Substance Use & Mental Health

woman seated outside an apartment building during an interview at ananeo
woman seated outside an apartment building during an interview at ananeo